Introducing: Signature Collection Re-launch

Our Signature collection is our core all-year-round offering of elevated basics that are intended to work hard for you everyday. These best-sellers are designed to be your uniform—functional yet stylish pieces that can take you from day to night. While we love every single Signature style and want to keep them around forever, every year we refresh this collection by reflecting on what styles are aligning with our customers' current daily needs. Change is hard but it's good!

We've taken out some styles to give you a chance to experience new silhouettes that we hope will serve you just as well. And we’ve changed up our palette (but don’t worry, we still have easy to style muted tones for practicality sake). The 2019 Signature Collection sees familiar favorites return as well as new styles making their debut. Here’s a breakdown of the updates you’ll see in this year’s Signature Collection which launches this Friday 25th January. 

New Colors

This year’s palette for the Signature Linen Collection is made up of three tones: off-white, ash brown and slate gray. This palette was inspired by the urban energy and cityscapes of our home, New York. The off-white is an old favorite you’re familiar with, the slate gray is a nice alternative to black or navy, and the ash brown is a rich earthy tone that is a subtle way to introduce some color into your everyday wardrobe.  

New Silhouettes

While we’re saying goodbye to some of our first loves, the Signature Reversible Maxi and the Signature V-Neck Jumpsuit, as well as the colors Navy and Gray, we are welcoming four(!!) styles into the fold. These are styles that were previous seasonal favorites. We received an overwhelmingly great response to these styles when they were introduced in past spring/summer or fall/winter styles that we decided it was time to bring them into the Signature collection and have them here for good.

  • Signature Lantern Trouser

  • We first introduced the lantern silhouette last summer and it was incredibly well-received for its versatility and unique construction. These high-rise trousers feature an architectural lantern shape that tapers at the ankle. The paneled construction adds a modern twist and is what will set these pants apart from anything else you own. It’s truly wonderful in the ash brown tone.

  • Signature Reversible Tank

  • You know what they say. Simple is best. The Signature Reversible Tank is a no-brainer. It’s an easy tank that you can wear two ways. Use the scoop neck for a more casual day-time situation and simply swivel around to the v-neck to head out for after work dinner or drinks. It was one of the highlights of last summer when we first introduced this silhouette, hearing so many of our customers tell us that this tank is the one thing they’ve been wearing over and over again because of its versatility.

    Fun fact: the silhouette is actually based on the Signature Reversible Maxi.

  • Signature Wide Legged Trouser

  • The Wide Legged Trouser is a silhouette we run exclusively in the fall winter in a thick and sturdy cotton/linen fabric. It’s minimal tailoring creates a sleek and chic pair of high waisted wide-legged trousers. We received requests for a lighter version of these trousers that people could wear in the warmer months. That’s why we developed the 100% linen Signature version. They have a more flowy drape since they are crafted out of a lighter fabric, but the fit is just as flattering and versatile.

  • Signature Back Pleated Button Down
  • Here at the 7115 Studio we find ourselves constantly wearing this top. It’s casual yet refined. The boxy silhouette and cropped length makes it a stylish button down you can pair with just about anything - jeans, trousers, open over a simple slip dress. The detail we love the most, and the reason for its name, is the inverted box pleat that runs along the back of the shirt. 

    We hope you enjoy these updates to the core collection. They'll be in our stores starting from this Friday January 25th, 2019, so swing on by at your convenience to try out some of the new styles and check out the refreshed palette.

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